DENVER — July 28, 2025 — Splashstreet’s back, alright, as the Splashstreet Boys (Denver Water’s resident boy band) today released “Water Tuesday (Splashstreet’s Back)” — a new single and music video delivering a very specific message to outdoor water users in Denver Water’s service area: Switch irrigation timers from Mondays and Wednesdays to Tuesdays and Thursdays.

The default setting for most sprinkler clocks is to run before dawn on Mondays, Wednesdays and Fridays. When a majority of households water at the same time on the same day, these spikes in water use cause unsustainable strain on Denver Water’s distribution system. This strain it leads to higher energy costs while testing the capacity limits of Denver Water’s treatment plants and storage facilities around the Denver metro area.

Eventually, Denver Water may be required to build costly new infrastructure to meet this demand.

“We’ve talked publicly about this issue for a while now, but we haven’t yet seen the results we need to alleviate pressures on our system,” said Greg Fisher, Denver Water’s manager of demand planning. “So, we decided to call in some reinforcements to sing and dance the message into peoples’ minds: Switch your irrigation clock to Tuesdays and Thursdays and help take care of your water system.”

Enter: Splashstreet.

The new song parodies the infectious Backstreet Boys classic from 1997, “Everybody (Backstreet’s Back).” The original music video, which has been viewed more than 600 million times on YouTube, features a “Thriller”-inspired storyline, with members of the band donning classic monster costumes and dancing (a lot) in a haunted mansion after their tour bus breaks down.

Though Denver Water’s take on the concept occurs in a yard and includes far less choreography, costumes do play a heavy role.

“Following a band meeting after the completion of the ‘I Water That Way’ video, the ‘Running Toilet,’ who we learn is notorious for watering on Mondays, calls it a day and heads to a break room at the office to get some shut eye,” said Jimmy Luthye, Denver Water spokesperson and Splashstreet Boys founder. “What ensues is the toilet’s fever dream, as he’s stuck watching the band (as monsters) dance around, judging watering habits and crooning about the importance of switching watering days.

The group came back together to create a follow-up to the 2024 hit, “I Water That Way.” The debut single took a more general approach to water conservation messaging, sharing a set of reminders, including not to water when it’s raining or in the daytime when water is more susceptible to evaporation.